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Better leaders.
Stronger teams.
More human work.

I help technology organizations design the conditions for people to do their best work.

Based in the NetherlandsWorking remotely internationally

Melanie Araujo

I understand the work of building products—and the people and systems behind it.

My experience spans product design, research, and design programs at Facebook, Dropbox, and Doctor On Demand. At Design Dept., I coached new and experienced design leaders through the challenges of leading people.

Today, I bring that experience together with behavioral science, human-centered design, and my studies in organizational psychology at Vrije Universiteit Amsterdam. I focus on how leadership, team structures, AI/superintelligence, and everyday decisions shape both performance and wellbeing.

Leadership & team performance

Helping leaders set clear expectations, build trust, and create the conditions for sustained team performance.

Organizational development

Understanding what gets in the way of good work—and designing better ways to structure teams, make decisions, and support change.

Research & people programs

Bringing employee perspectives and behavioral evidence into practical decisions about culture, development, and the experience of work.

From the people I’ve coached.

LinkedIn

“Melanie has helped me shift the way I think about my career in a shockingly short time. Her approach was equal parts strategic and empathetic.”

Sonya FalconProduct Design Manager · LinkedIn
Figma

“Melanie's personal experience as a designer at large companies, as well as her expertise in psychological safety and organizational design, made our sessions enriching and productive.”

Micah BennettProduct Designer · Figma
Meta

“Each session with Melanie has provided invaluable insights into my professional journey, allowing me to uncover facets of myself and my capabilities that I hadn't fully realized before.”

Ashley GloverProduct Designer · Meta

“Melanie is an excellent source of knowledge of the inner workings of the tech industry and design career paths, as well as a compassionate listener and guide.”

Amy CompeauSenior Product Designer · Lyft

Read the full testimonials at Bold Paths

Build a better place
to do good work.

Looking for someone who connects product experience with leadership development and organizational thinking? Let’s talk about what your team needs.

hello@melaniearaujo.com

For individual coaching and leadership development, visit Bold Paths.