Better leaders.
Stronger teams.
More human work.
I help technology organizations design the conditions for people to do their best work.
Based in the NetherlandsWorking remotely internationally

Experience & approach
I understand the work of building products—and the people and systems behind it.
My experience spans product design, research, and design programs at Facebook, Dropbox, and Doctor On Demand. At Design Dept., I coached new and experienced design leaders through the challenges of leading people.
Today, I bring that experience together with behavioral science, human-centered design, and my studies in organizational psychology at Vrije Universiteit Amsterdam. I focus on how leadership, team structures, AI/superintelligence, and everyday decisions shape both performance and wellbeing.
Where I contribute
Leadership & team performance
Helping leaders set clear expectations, build trust, and create the conditions for sustained team performance.
Organizational development
Understanding what gets in the way of good work—and designing better ways to structure teams, make decisions, and support change.
Research & people programs
Bringing employee perspectives and behavioral evidence into practical decisions about culture, development, and the experience of work.
Selected essays
People, work, and the lives around them.
All essays- Leadership & performance

Before you ask for more performance, decide what can wait
Clearer priorities give people room to do good work. How to decide what matters—and what can wait.
- Pay & expectations

Can a Dutch startup afford a Bay Area hire?
A practical look at pay, expectations, and making a Dutch offer work for someone coming from the Bay Area.
- Family & relocation

International schools in the Netherlands: choose the school before the house
Five schools, their character, fees, and locations. A place to start before choosing where to live.
In their words
From the people I’ve coached.
“Melanie has helped me shift the way I think about my career in a shockingly short time. Her approach was equal parts strategic and empathetic.”

“Melanie's personal experience as a designer at large companies, as well as her expertise in psychological safety and organizational design, made our sessions enriching and productive.”

“Each session with Melanie has provided invaluable insights into my professional journey, allowing me to uncover facets of myself and my capabilities that I hadn't fully realized before.”

“Melanie is an excellent source of knowledge of the inner workings of the tech industry and design career paths, as well as a compassionate listener and guide.”

Press & appearances
Leadership, design & the work of building teams.
Selected talks, interviews, and perspectives.
- Design Dept.Meet the team: Melanie AraujoInterview
- Design DetailsMelayoncé — episode 149Podcast
- UXr GuildPortfolio Reviews @SF Design WeekPanel recap
- Breaking Into StartupsMelanie Araujo — episode 10Podcast
- Helena Price’s Techies ProjectTechies: Melanie AraujoPortrait · Interview
- TechCrunch · BullishDesigning DiversityInterview · Video
- AfroTech25 Black Tech Leaders Who Reinvented Their Careers in TechProfile roundup
- IDSA · AIGA San FranciscoDiversity in DesignPanel recap
- Design ReviewDiversity in Tech with Melanie Araujo — episode 33Podcast archive
- Fast Company100 Portraits That Tell the Stories of People Underrepresented in TechProject coverage
- Inc.A New Project Aims to Shatter Stereotypes About Diversity in Silicon ValleyQuoted coverage
- Bread BostonCreating Front & CenterInterview · Video
- Black & Brown FoundersBlack & Brown FoundersSpeaker listing
- Format20 Female Designers You Should Be Following on TwitterEditorial mention
Work with me
Build a better place
to do good work.
Looking for someone who connects product experience with leadership development and organizational thinking? Let’s talk about what your team needs.
hello@melaniearaujo.comFor individual coaching and leadership development, visit Bold Paths.